International football Conference – 2025
Welcome to the International Football Conference 2025, hosted in the prestigious Michael Laudrup Lounge at the iconic Brøndby Stadium. All speakers are confirmed and ready to deliver world-class insights at both the men’s and women’s editions of the conference. The men’s conference will take place from the 12th to the 14th of December, while the women’s conference will be held on the 12th and 13th of December. All breaks and meals will be combined, creating unique opportunities to network and connect across both men’s and women’s football. For full details on the women’s conference, click on “Womens”.
Conference program 2025
With 8 top experts presenting, our conference promises unmatched expertise, through all 3 days and through all 15 expert presentations.

12th december – day 1
16.30 – 17.00 Registration
17.00 – 17.15 Welcome
17.15 – 18.00 “Development of elite players in multi-cultures across africa, Middle East and Europe” – by Shawn Bishop, Al Ettifaq FC – Head of Methodology and Coaching
18.00 – 18.15 Break
18.15 – 19.00 “From Potential to Performance: The Structured Pathway of FC Utrecht Academy“ – by Robin Pronk, FC Utrecht – Head of Academy
19.00 – 20.00 Break, Dinner
20.00 – 20.45 “Recruiting Talent in the North West of England as a Category One club in the Championship” – by Michael Cribley, Blackburn Rovers FC – Head of Academy Recruitment
20.45 – 21.00 Break
21.00 – 21.45“How to Turn Ball Possession Into Real On-Field Superiority“ – by Tomas Pereira, The Swedish FA (SvFF) – Football Analysis Specialist
21.45 – Conference program Ends – See you tomorrow
22.00 – 22.00 Networking on ground floor – Bar is open – Access for all conference participants (Drinks and food on own separate expense)

13th december – day 2
09.00 – 09.30 Registration
09.30 – 10.15 “Department Structure & Strategy: How We Work and Where We’re Headed” – by Scott Curry, Aston Villa – TID Project & Development Manager
10.15 – 10.30 Break
10.30 – 11.15 “Forging Individual Journeys: Developing High-Potential Talent” – by Robin Pronk, FC Utrecht – Head of Academy
11.15 – 11.30 Break
11.30 – 12.15 “A Sustainable Foundation for Regional Players’ Journey to the First Team” – by Byron Bakker, FC Groningen – Head of Football Development
12.15 – 13.15 Lunch – Networking
13.15 – 14.00 “Leading Together: Building Shared Pathways Across the Women’s and Men’s Game” Panel Discussion, All Speakers, Moderator: Kenneth Santa, Conference Director
14.00 – 14.15 Break
14.15 – 15.00 “Inside the National Team: Preparing Denmark’s U17 Elite for the Future” – by Morten Corlin, U17 Mens National Coach, Denmark
15.00 – 15.15 Break
15.15 – 16.00 “Defensive Numerical Superiority: How to Use It, Press It, and Win With It “ – by Tomas Pereira, The Swedish FA (SvFF) – Football Analysis Specialist
16.00 – 16.15 Break
16.15 – 17.00 “Individual development plans of high potential players in youth football” – by Shawn Bishop, Al Ettifaq FC – Head of Methodology Academy
17.00 – Conference Program Ends – See you tomorrow

14th december – day 3
09.00 – 09.30 Registration
09.30 – 10.15 “Retaining Your Best Talent from Premier League Clubs “- by Michael Cribley, Blackburn Rovers FC – Head of Academy Recruitment
10.15 – 10.30 Break
10.30 – 11.15 “A Development Climate in a Performance Culture” – by Byron Bakker, FC Groningen – Head of Football Development
11.15 – 11.30 Break
11.30 – 12.15 “Thinking Outside the Box: Exploring New Pools of Talent” – by Scott Curry, Aston Villa – TID Project & Development Manager
12.15 – 13.00 Lunch – Networking
13.00 – 13.45 “The Future of Youth Development and Talent Identification, in Men’s and Women’s Football” – Panel Discussion, All Speakers – Moderator: Kenneth Santa, Conference Director
13.45 – 14.00 Closing of the 2025 International Football Conference – See You in 2026
Conference Highlights
Unmissable events start here. Denmark’s prime venue for football conferences. Top-notch facilities, expert speakers, dedicated organization.

elite football experts
Experience the pinnacle of football expertise at the International Football Conference. Unforgettable insights and networking.
Premier Football Insights: Our Success Speaks Volumes
Football Expertise Hub: Premier events in a professional, state-of-the-art environment.
8
Expert Speakers
Elite football experts share insights for a game-changing experience.
15
Expert Presentations
Top football minds trust us to deliver unparalleled insights.
3days
Premier Football Event
With 8 top experts presenting, our conference promises unmatched expertise.
1st
Michael Laudrup Lounge
Football Expertise Hub: The ultimate venue for football insights and networking.
Attendee Feedback: Stellar Conference Moments
Speakers and participants commend our outstanding conferences. Their testimonials highlight the unparalleled benefits of attending our events.
Brillant experience on and off the stage. Having the opportunity to meet so many great people amongst the other speakers and in the audience has already opened up
several good opportunities for working relationships to be formed. As a speaker the organisation was ultra-professional before, during and after the conference. I would recommend attending in 2025 for anyone who is a students of the game
GREGG BROUGHTON
Sports Director, Blackburn Rovers F.C.
I enjoyed a lot being a part of the Danish Football Conference. In a great location Kenneth and his team created a wonderful atmosphere. It was a great experience, to get so easily in touch with a lot of football expertise from functionaries all across Europe.
The W19 – Danish Football Conference, was a great experience.
To meet and talk 1v1 to experts in Talent-ID and Talent-Development, it’s a ‘must-go’.
By visiting the event you’re able to gain a lot of knowledge and beside of that, your football network will grow tremendoustly!
So my advice: attend this conference and use the opportunity MELLEMMAND is offering.
It was a pleasure to be part of this Danish Football Conference. Bröndby Stadium is a top environment to host a conference as this.
Speakers from different European countries, with a specific background, with a different position in the clubs they are working for. That makes it different from other congresses.
The openness to share ideas from both speakers and audience makes that time flies over the two days.
Contact Us to Learn More About the Conference
Michael Laudrup Lounge, Brøndby Stadion 30
Brøndby, 2605 – Denmark
(+45) 61302002
theoffice@internationalfootballconference.com
Partnership opportunities, Read more – click here, partners@internationalfootballconference.com
Delegates, Conference Program and Information, Read more – click here

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